project overview
The Environment Agency came to us with the aim of creating awareness and celebrating the World Environment Day 2005, which is commemorated on 5th June.
By creating an interactive pledge campaign E3 were able to increase awareness of the environment, demonstrating the impact of peoples' actions and promoting behaviour change. All of this was complimented by a strong email campaign and seamless compliance with government standards.
The focus of the campaign was the strong visual identity created by E3, which then went on to form part of a larger campaign for The World Environment Day 2005.


